I am a Director of Marketing with 25 plus years of experience building growth engines for Life Sciences, MedTech, SaaS, and consumer brands. My career has focused on one core idea. Marketing should be measurable, scalable, and deeply connected to how people actually make decisions.
I specialize in demand generation, go to market strategy, content systems, and marketing operations. I have built inbound engines from scratch, led major website redesigns, launched gated content platforms, migrated CRM and MarTech stacks, and aligned sales and marketing around real pipeline impact. Highlights include rebranding SciShield, launching VIVO Pro as a primary inbound channel, securing $1.3M in startup funding, and driving 432 percent digital revenue growth at Robb Report.
Over the past few years, I have become deeply invested in the practical use of AI in marketing. Not as a buzzword, but as a tool. I use AI to synthesize qualitative research, accelerate content production, improve campaign performance, and support smarter decision making across teams. I am especially interested in how AI can help marketers move faster without sacrificing strategy, quality, or insight.
Outside of work, I am a serious home cook and unapologetic foodie. I love experimenting with wine pairings, live music, and ambitious dinner parties. I have even found AI to be surprisingly useful in the kitchen, helping me design Michelin inspired recipes, refine techniques, and plan menus with precision and creativity.
I live in Watertown, Massachusetts, just outside Boston, and I am a proud dad of a University of Maryland freshman. Curiosity, craft, and continuous improvement drive everything I do, whether I am building a marketing engine or perfecting a dish.
Cheers,